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Business Administration and Management BSc Bachelor's

This is for you

you are creative, have good problem-solving and communication skills, are interested in organizing complex processes, are open-minded with a wide perspective, and aim for professionalism. 

"After 19 years living in my home country, studying abroad in METU has totally changed my life and broaden my horizons, the university and the classes are amazing and adding the great student life in Budapest makes ones experience totally worth it to live"
- Juan Carlos Altamirano from Mexico

Short description

Success has many components. If you want to succeed in business, you should be ready to think big, be capable of comprehending far-reaching processes and have analytical, organizational and managerial skills in order to deliver business results. This is inconceivable without up-to-date knowledge and effective management and communication training. 

Our courses prepare our students to meet any business challenge imaginable. In addition to receiving a thorough grounding in economics, students will also learn how to make powerful presentations, handle business negotiations, organize events and write press releases. We teach you how to compete to succeed in a professional environment, how to develop winning strategies and how to realize your business goals.  

  • Financial Management 
  • Global Marketing  
  • International Business 
  • Accounting Management 

Specializations are only launched with a minimum of 15 students. 

  • Financial Management Specialization: The specialization provides an extended and more focused view for management students on the financial functions of economic entities. The course structure within the Financial Management specialization provides thorough knowledge on how to manage and operate financial functions and organizational framework of domestic and multinational companies, the financial sector and financial departments of the public administration. Students will learn in detail about the types and characteristics of financial services, they will become able to fulfill financial planning tasks in a corporate environment. Important supplemental knowledge areas, like risk management and insurance are also part of the program. This helps students to deal with uncertainties in business and financial issues. 

  • Global Marketing Specialization: The aim of the specialization is to provide students with an understanding of the current theory and practice of global marketing. The course will explore the international environment as well as the economic, social and technological aspects of marketing. Students will explore the theory and practice of marketing and public relations through global examples. Digital marketing will explore the basics of digital marketing practices, which are becoming more important with the various business applications the internet provides. Students can acquire international business culture and project management skills to get prepared for an international working environment. 

  • International Business Specialization: The International Business specialization is for learners who would like a thorough understanding of international business concepts, tools, and applications. This knowledge can be employed to advance to prepare for international jobs and careers, and to generally understand the importance and role of international business practice on globalization and geopolitics. Students will learn in detail about comprehending and critically examining global business including trade theories, globalization, political and economic systems, ethics, and international law. They will also learn to analyze and evaluate the many modes and methods that businesses can participate in international markets. 

  • Accounting Management Specialization: The field of accounting management employs financial information and skills to guide internal management and planning. Management accounting concentrations cultivate students' skills in financial planning, control, decision-making, and problem-solving. Students train to become strategic partners by using business sense, accounting principles, and financial data to help executives make sound decisions. Graduates of accounting management specialization often work as accounting managers, cost accountants. 

  • enterprise manager  
  • business communicator 
  • environmental manager  
  • expert of EU economic relations  
  • manager of start-up businesses 
  • Micro- and Macroeconomics; 
  • Principles of Marketing; 
  • Business Economics; 
  • Introduction to e-business; 
  • Corporate Finance; 
  • Accounting; 
  • Management and Organization; 
  • Human Resources Management; 
  • Logistics; 
  • Decision Theory and Methodology (ERP Systems); 
  • Project Management; 
  • Strategic Planning; 
  • Controlling; 
  • Business Informatics 
  • We demonstrate the best business practices through the analysis of industry-related case studies.  
  • Our students have the opportunity to practice their skills in a simulated business environment.  
  •  Our strategic partnership with the Young Entrepreneurs Association Hungary provides our students with opportunities for networking and gaining professional experience.